Email Marketing

Autoresponder Benefits

Autoresponders offer undeniable email marketing benefits.  Many internet marketers build their entire business around them, preferring to market affiliate products and services to their email subscriber list(s) rather than build and maintain websites.

As the name suggests autoresponders can send automatic replies whenever emails are sent to one of the email addresses they are monitoring. A quick response to email queries lets the sender know their mailing has been received and will be dealt with shortly, but triggered email response is only the tip of the iceberg. Autoresponders are very versatile.

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5 Reasons Not to Scrimp on Autoresponders

A good autoresponder service should be at the heart of any successful email marketing campaign, but new internet marketers are often tempted to build their campaigns using free autoresponder services. This can reduce initial start-up costs, but it’s a bad move. When it comes to email marketing the power is in the list. The list is important. It needs to be treated with the respect it deserves and that means only entrusting its handling to a reputable autoresponder service provider like AWeber or GetResponse.

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Does Email Marketing Have a Future in 2014?

Email Marketing has been around for a long time and the first lesson any newbie internet marketer used to learn was . . .
“The money’s in the list!”

But does a big list still mean big profits, or have other online marketing methods forced it into an early retirement? That’s a good question. You hear it a lot these days, but email marketing is alive and well in 2014 and marketers who fail to include it in their arsenal of marketing tools could be missing out on a valuable source of ONGOING revenue.

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